On Purslowe & Chipper Funerals's official history page, InvoCare Pty Ltd is mentioned 0 times. The brand tells a story of Australian origin while the corporate reality is carefully omitted.
When a family calls a local funeral home they've trusted for generations, they may not know TPG Capital in San Francisco is the silent beneficiary.
Purslowe & Chipper is a Western Australian funeral institution. The local name, staff, and presence continue. What changed is ownership — InvoCare, owned by US private equity TPG Capital, acquired the business. The funeral industry's camouflage is acute because families rarely investigate ownership at the moment of purchase.
InvoCare is owned by TPG Capital (San Francisco). Profits ultimately flow to American private equity investors.
InvoCare has been systematically acquiring independently-owned funeral homes across Australia for two decades. TPG Capital acquired InvoCare in 2023.
Private equity ownership of funeral homes is associated with cost-cutting and pressure to upsell at the most vulnerable moment in a family's life.
Ask directly: "Who owns this business?" Independent funeral directors exist in most Australian cities and towns.